flex
Head of Performance Marketing
At a Glance
- Location
- New York, United States
- Experience
- 10+ years
- Posted
- 2026-02-25T13:48:43-05:00
Key Requirements
Domain Knowledge
- Marketing
- Medical
Benefits & Perks
company equity Unlimited PTO
Requirements
10+ years of experience in growth marketing or performance marketing
Proven track record of building and scaling growth marketing in a high-growth D2C business, ideally in the fintech space
Experience with a variety of channels with a strong expertise in digital marketing
Deep analytical mindset with experience managing marketing budgets and forecasts, optimizing for ROI and A/B testing to drive growth
Desire for fast-paced, entrepreneurial, and collaborative environment
High attention to detail, including precise and effective communication with senior stakeholders
Responsibilities
Flex has grown our core flexible rent consumer product/business by distributing it through our rapidly expanding network of property management company partners. This core business is growing extremely fast, and we’re ready to take our next swing. We are hiring a strategic and analytical Growth leader to build our direct-to-consumer marketing strategy, focused on growing adoption outside of our property network. Reporting to our CMO, you and your team will own and scale all performance marketing efforts across channels, with accountability to end to end conversion.
This is a high-impact and creative role requiring strong analytical expertise, deep performance marketing knowledge, and big-picture thinking. You will work cross-functionally with product, sales, and analytics to develop and execute full-funnel marketing strategies that drive high-quality lead generation and optimize cost per acquisition.
This is a hybrid position with on-site expectations of 3 days per week in our New York Headquarters or 2 days per week in our San Francisco Hub. For candidates outside of the NY/NJ/SF area, you may be eligible for our relocation assistance program.
Set the foundation for our growth effort by partnering with analytics on attribution and incrementality testing frameworks
Deeply understand the Flex business and unit economics to lead budget planning, forecasting, and help set aggressive targets