Creative Director, Growth

You know what makes work resonate in feed and how to balance native platform instincts with brand objectives.

Have experience building creative franchises around existing products, not just launching new ones, and know how to keep an established assortment feeling fresh and culturally relevant.

Have a portfolio demonstrating exceptional creative judgment and leadership across a variety of channels and formats.

Are comfortable using data, testing, and audience insights to sharpen creative thinking without becoming constrained by them.

Have experience working with and directing agencies, and know how to get the best out of external partners.

Are comfortable developing performance marketing creative, wholesale creative, and long form YouTube content, all under one creative vision.

The Creative Director of Performance Creative is a senior creative leader responsible for defining and evolving the creative direction that drives revenue growth across Ruggable's most critical commercial channels.

You will architect the creative system that fuels paid media, creator partnerships, retail campaigns, evergreen studio content, and email , partnering closely with Performance Marketing, Commercial, and Brand teams to ensure every creative dollar works harder.

This is a rare opportunity to own both creative vision and commercial outcomes, leading a high-impact team at a brand that sits at the intersection of design and culture.

Lead creative direction across growth initiatives by establishing a high bar for storytelling, design, writing, relevance, and quality across all outputs.

Develop breakout creative work that supports our existing rug assortment and turns individual rugs and collections into franchises with their own recognizable identity and staying power.

Own creative strategy across performance marketing creative, wholesale creative, and all evergreen storytelling, ensuring a consistent creative point of view across every channel and partner.