Manager, Communications Design (HCP)

· IMPACT! – you care deeply about the impact you have on our clients, their customers, our community, the media landscape and our world at large.

· IMAGINATION – your ability to imagine and bring to life the ideas, solutions, and the future of Initiative, makes us THE create media agency in the world.

· Experience in an integrated planning role in media, publisher / vendor, or communications discipline

· Media planning skills must be sufficient and able to be taught to junior team members

· Ability to delegate, develop and oversee direct reports

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

As Manager, Communications Design, you are managing the production and application of accurate and insightful consumer, cultural relevant, media and market intelligence to contribute to an impactful communications/media plan. With direction from your Associate Director or Director, you take the strategic design imperatives (Strategy On A Page: SOAP) and communications idea and deploy a variety of data and intelligence to identify and prioritize the best communications channels.

In this role, you are leading the preparation of the communications/media plan flowchart via MediaTools or Lumina and ensuring the communications plan is built on solid, data rich fundamentals. Working with partnerships, media publishers/ distributors/ suppliers, and your communications design team, you ensure the accuracy of the inputs required for the development of the media plan flowchart. The manager will develop junior talent and teach media planning fundamentals to internal teams and clients alike.

· Create accurate substantiated and detailed media plans and media planning scenarios

· In charge of timely, accurate delivery of day-to-day requests from the team along with disciplined and organized call-reports and timely follow-throughs

· Organize and develop client-facing category, culture and competitive tracking documents