mediabrands
Freelance, VP, Integrated Investment
At a Glance
- Location
- New York, United States
- Experience
- 5+ years
- Posted
- 2026-03-20T12:47:01-04:00
Key Requirements
Domain Knowledge
- Marketing
- Media
Requirements
Strong operational capabilities
Experience developing TV/Digital solutions for clients with consideration of the unique (and combined) roles played by different channels within an overall communications solution
Strong media marketplace knowledge and consideration of what drives the most successful consensus between media partners, clients, and agencies
High level sales and marketing relationships with all major media partners
10+ experience in Media Investment roles
Passion for and experience with instituting TV/Digital go to market structure and approach
Compensation & Benefits
The compensation for this position is $100/hour.
Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.
Responsibilities
The Freelance VP, Integrated Investment, is a senior client group leadership role, managing client media spends across TV, Print and Digital specialist groups.
The VP, must act as the integrated buying leader for UM clients, driving collaboration, excellence, and quality of product across all channels to deliver the most strategic, holistic, and integrated investment solutions.
Partner with UM Strategy, Analytics and Business leaders to build outstanding relationships with clients based on trust, advocacy in the marketplace and a clear understanding of clients’ business objectives.
Articulate and synthesize various trends and behaviors emerging in the marketplace to ensure our teams make them real in recommendations to clients.
Facilitate “intelligent investment” techniques across partner evaluation, partnership development, negotiation, and stewardship, to deliver maximum strategic value and efficiency.
Elevate media partner relationships to drive client opportunities, first looks, break through barriers, etc.