idme

Director of Martech

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At a Glance

Location
New York, United States
Experience
8+ years
Posted
2026-05-28T20:49:12-04:00

Key Requirements

Required Skills

SQLSalesforceSnowflake

Domain Knowledge

  • Engineering
  • Marketing
  • Media
  • Medical

Requirements

8+ years in marketing technology, marketing operations, or growth engineering

Deep hands-on expertise with core MarTech platforms — Salesforce Marketing Cloud, HubSpot, Marketo, or equivalent — plus experience with CDPs (Segment, mParticle, or similar) and data warehouses (Snowflake, BigQuery).

Strong understanding of identity resolution, customer data unification, and the technical challenges of matching users across anonymous, authenticated, and partner data.

Experience building marketing infrastructure in a regulated or privacy-sensitive environment — you understand the stakes of handling PII and can architect compliant systems.

Proficiency with SQL and comfort working directly in data pipelines; ability to partner with engineers as a technical peer, not just a stakeholder.

Proven experience with attribution modeling and marketing analytics, including multi-touch attribution, incrementality testing, and media mix modeling.

Responsibilities

This is a high-impact technical leadership role at the intersection of marketing, data engineering, and product.

You'll build the MarTech stack from a strong foundation into a best-in-class engine — integrating tools across CRM, CDP, marketing automation, analytics, and AI-driven personalization — while partnering closely with product, engineering, and data teams to ensure marketing can move fast without breaking compliance.