Senior Counsel, Trademark & IP

7+ years of relevant trademark experience (mix of law firm and/or in-house strongly preferred), including meaningful work in Trademark clearance, prosecution, and portfolio management (U.S. and international), and Trademark enforcement, including TTAB opposition and cancellation proceedings, and enforcement and dispute strategy.

Demonstrated ability to deliver practical, business-oriented counsel in a fast-moving environment; strong judgment and comfort balancing risk and brand priorities.

Excellent written and verbal communication skills; strong project management and stakeholder management across functions.

J.D. from a top law school and active bar membership in at least one U.S. jurisdiction (CA preferred)

Experience supporting trademark and IP issues in fashion, apparel and luxury goods industries preferred.

Track record of building scalable processes (intake systems, playbooks, trainings) that improve speed and consistency.

Maintain and grow ALO’s global trademark portfolio, including prosecution, maintenance, and enforcement across key jurisdictions.

Provide clearance counseling for new products, campaigns, and collaborations, and partner with Creative, Marketing, Product, and Digital teams to drive timely, business-forward decisions.

Manage trademark prosecution strategy and oversee filings, office actions, renewals, and global portfolio hygiene, while developing clear intake and prioritization processes.

Help lead enforcement strategy for infringement matters, including demand letters, negotiation, settlement strategy, and escalation decisions, and coordinate with litigation counsel when disputes progress.

Support ALO’s global Brand Protection team with enforcement efforts related to anticounterfeiting, infringing product listings, domain disputes, and enforcement across online marketplaces, websites, and social media platforms.

Advise on trademark and IP issues embedded in commercial agreements, including influencer/talent, sponsorships, collaborations, licensing, co-branding, and vendor contracts.