airwallex
Manager, Performance Marketing, Paid Social
At a Glance
- Location
- US - San Francisco, United States
- Employment
- FULL_TIME
- Experience
- 5+ years
- Compensation
- {'@type': 'MonetaryAmount', 'currency': 'USD', 'value': {'@type': 'QuantitativeValue', 'minValue': 110000, 'maxValue': 170000, 'unitText': 'YEAR'}}
- Department
- Airwallex
- Posted
- 2026-03-17
Key Requirements
Required Skills
Domain Knowledge
- Automation
- Banking
- Embedded Systems
- Energy
- Finance
- Marketing
- Media
- SaaS
Requirements
We're looking for people who meet the minimum requirements for this role. The preferred qualifications are great to have, but are not mandatory.
5+ years of experience in B2B paid social marketing, with proven success on LinkedIn and Meta.
Demonstrated ability to scale campaigns for SME and mid-market audiences with measurable pipeline impact.
Hands-on experience with Salesforce and Marketo, connecting campaign data to leads, contacts, and opportunities.
Strong analytical mindset — capable of querying, segmenting, and transforming audience data independently.
Responsibilities
We’re looking for a data-driven, strategic, and hands-on Paid Social Manager to lead acquisition and full-funnel demand generation campaigns across LinkedIn and Meta. This role will focus on enriching, segmenting, and scaling audiences to reach SME and mid-market decision-makers globally — ensuring every dollar spent drives measurable impact on pipeline and revenue.
You’ll blend analytical rigor with creativity, partnering with growth, product marketing, and analytics teams to design audience frameworks, run experiments, and develop platform-native campaigns that convert. The ideal candidate thrives in fast-paced environments and understands how to connect audience data, ad systems, and CRM workflows into a cohesive, high-performing growth engine.
This role is based in San Francisco.
Own end-to-end LinkedIn and Meta campaign strategy, build, and optimization across the funnel (awareness, consideration, conversion).
Design and scale audience enrichment frameworks to effectively target SMEs and mid-market segments — leveraging firmographic, behavioral, and CRM-based signals.
Team
The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company's growth and success.
About the Company
Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 200,000 businesses worldwide – including Brex, Rippling, Navan, Qantas, SHEIN and many more – with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.
Proudly founded in Melbourne, we have a team of over 2,000 of the brightest and most innovative people in tech across 26 offices around the globe. Valued at US$8 billion and backed by world-leading investors including T. Rowe Price, Visa, Mastercard, Robinhood Ventures, Sequoia, Salesforce Ventures, DST Global, and Lone Pine Capital, Airwallex is leading the charge in building the global payments and financial platform of the future. If you’re ready to do the most ambitious work of your career, join us.