Business Development Representative :The Lake Companies

1–3+ years of outbound sales development, inside sales, or lead generation experience (B2B preferred).

Demonstrated success booking meetings and creating qualified pipeline through phone, email, and social outreach.

Experience selling or supporting sales in manufacturing, ERP, industrial software, or operational/IT solutions is strongly preferred.

Manufacturing Industry Understanding

Practical understanding of discrete manufacturing environments and common operational workflows (production planning/scheduling, inventory, shop floor execution, quality, costing, and delivery performance).

Ability to translate manufacturing pain points into relevant business conversations with operations, supply chain, finance, and IT stakeholders.

Competitive base salary with commission structure and performance bonuses.

Comprehensive benefits package including health insurance, retirement plans, and paid time off.

Continuous training and professional development opportunities.

Opportunity for career growth and advancement within the organization.

A dynamic and supportive work environment with a focus on teamwork and collaboration.

The expected base salary for this position is: USD 50,000- 55,000 and additional commissions. Salary is based on a number of factors including market conditions, location and may vary depending on job-related skills and experience.

Pipeline Generation (Infor SyteLine / CSI + Lake Companies Products)

Identify, research, and prioritize target accounts and buying personas within discrete manufacturing organizations.

Execute structured outbound prospecting (calls, emails, social outreach, and sequences) to generate new meetings and opportunities for both Infor SyteLine/CSI and Lake product solutions.

Tailor messaging to common manufacturing drivers (on-time delivery, schedule adherence, inventory accuracy, labor efficiency, quality, plant visibility, costing/margins, and systems integration).

Qualify prospects using a consistent framework (e.g., needs, timeline, stakeholders, current system landscape, and ability to act) and determine the right path: ERP evaluation, ERP upgrade/modernization, add-on solution, or services.

Set high-quality meetings with the appropriate sales resource, ensuring agenda, stakeholders, and next steps are confirmed.