bitgo
Product Marketing Manager
At a Glance
- Location
- New York, United States
- Posted
- 2026-04-27T12:14:58-04:00
Key Requirements
Domain Knowledge
- Finance
- Marketing
- Retail
- SaaS
Benefits & Perks
s 100% company-paid health insurance for employee, partner, and dependents U
Requirements
4 to 7 years of product marketing experience in fintech, SaaS, crypto, startup, or financial services
Strong ability to translate technical products into clear customer value propositions
Experience launching products and working cross-functionally with Product, Sales, and Design
Familiarity with both institutional and retail user journeys is a plus
Compensation & Benefits
Competitive base salary, bonus, and stock options
100% company-paid health insurance for employee, partner, and dependents
Up to 4% 401k company match
Paid parental leave, Paid vacation
Free commuter/parking pass
Free custom lunches, dinners, and snacks
Responsibilities
Go-to-Market Strategy
Own messaging, positioning, and GTM strategy for key BitGo products and features
Develop deep understanding of customer segments across institutional and retail audiences
Build buyer personas, use cases, and competitive positioning to differentiate BitGo in the market
Product & Launch Execution
Partner with Product Management to shape roadmap priorities and bring new features to market