funxyz

Marketing Lead

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At a Glance

Location
New York, United States
Work Regime
hybrid
Employment
Full-time
Experience
6+ years
Compensation
USD 225000-250000 per-year-salary
Posted
2026-07-28T18:12:12.051000+00:00

Key Requirements

Domain Knowledge

  • Education
  • Marketing

Benefits & Perks

Health Insurance

nce incentives, and comprehensive benefits. Compensation is tailored by level, wit

Requirements

6+ years in product marketing or a closely related discipline, with the experience to contribute from day one.

Demonstrated fluency marketing a technically complex product – ideally crypto, fintech, or payments, or another domain of comparable technical depth.

Exceptional writer and storyteller with a proven track record of turning technical products into clear commercial value across case studies, website messaging, sales collateral, launch materials, and sharp, substantive short-form content for X and LinkedIn.

Hands-on operator who moves fast without headcount (i.e., you use AI daily for research, competitive analysis, and customer insight, and can point to how it multiplies your output).

Background in crypto, fintech, or payments.

Experience as an early or first marketing hire at a startup.

Compensation & Benefits

This role has a base salary range of $225,000 – $250,000, shared in accordance with NYC pay transparency guidelines. We aim to pay top-of-market and benchmark compensation regularly to remain highly competitive within our industry. In addition to base salary, we offer a strong total rewards package that may include equity ownership, performance incentives, and comprehensive benefits. Compensation is tailored by level, with offers based on impact, experience, and skillset, while maintaining internal equity across the team.

Responsibilities

Messaging & Storytelling:

Make Fun's value unmistakable – translate the deep technicalities of payments and blockchain infrastructure into sharp, differentiated messaging for every audience and market.

Launches & Social Content:

Drive substantive, high-signal X and LinkedIn content across product launches, partnerships, and team milestones, collaborating cross-functionally with Product, Engineering, and Sales.

Develop case studies, customer stories, testimonials, and supporting data that demonstrate Fun's impact and strengthen credibility throughout the buying process.

Own the messaging and development of Fun's customer pages, product pages, and other high-priority website content in partnership with company leadership and external resources.