samsara

Director, Audience Product Marketing

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At a Glance

Location
SF Bay Area
Work Regime
remote
Experience
7+ years
Compensation
d benefits below. Annual Base Salary $148,400 — $265,000 USD Total Rewards
Posted
2026-03-19T20:46:47-04:00

Key Requirements

Domain Knowledge

  • Education
  • Engineering
  • Marketing
  • SaaS

Requirements

Experience: 7+ years in Product and/or Solutions Marketing (B2B SaaS preferred) and 5+ years of experience building and leading high-performing teams.

Leadership: Proven success in management and development, with the ability to lead cross-functionally across Product, Engineering, and Sales.

Customer Focus: Customer-centric marketer with a focus on pipeline generation and acceleration, and proven track record of reducing cognitive load for GTM teams and customers alike.

Compensation & Benefits

At Samsara, we build for the people who keep the global economy moving. We want owners, not passengers, which is why

our rewards

are designed to fuel high-impact builders. Our compensation program delivers above-market total compensation through a combination of base salary, performance-based bonus/variable pay, and equity (for eligible roles) in a high-growth public company. We meaningfully differentiate pay for our top performers, who have the opportunity to earn above-market compensation that can outpace the broader market over time.

Beyond compensation, we provide the foundations that enable long-term success: a flexible, employee-led remote model, a professional development stipend, comprehensive health and parental leave plans, and more. If you’re ready to build for the long term and own the outcome, your journey starts here.

Flexible Working

At Samsara, we embrace a flexible working model that caters to the diverse needs of our teams. Our offices are open for those who prefer to work in-person and we also support remote work where it aligns with our operational requirements. For certain positions, being close to one of our offices or within a specific geographic area is important to facilitate collaboration, access to resources, or alignment with our service regions. In these cases, the job description will clearly indicate any working location requirements. Our goal is to ensure that all members of our team can contribute effectively, whether they are working on-site, in a hybrid model, or fully remotely. All offers of employment are contingent upon an individual’s ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable.

Responsibilities

Samsara is seeking a Director, Audience Product Marketing to lead the team responsible for contextualizing our platform for specific regions and industries.

You will manage a diverse team of PMMs aligned to geographic regions (including EMEA and Mexico) and key industry verticals including public and private sectors.

Your mission is to move beyond individual features and integrate multiple offerings into broader, high-value solutions that resonate with specific buyer needs.

With your team, you will own the strategic narrative for these audiences, ensuring our GTM strategy, messaging, content, and enablement approach achieves bookings targets and pipeline goals.

You will partner closely with sales and marketing leaders to craft and execute plans.

You will also partner with product to introduce new offerings that are specific to these audiences.

About the Company

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.

Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, and Equipment Monitoring. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term.