accuweather
Manager, Public Relations Strategy
At a Glance
- Location
- State College, Pennsylvania, United States
- Experience
- 4+ years
- Posted
- 2026-05-07T09:30:12-04:00
Key Requirements
Domain Knowledge
- Marketing
- Media
Requirements
Proven track record of securing national and top-tier media coverage
Experience serving as a spokesperson and managing media inquiries
Strong understanding of AP Style and media best practices
Familiarity with media monitoring and distribution tools
Experience supporting executive communications and thought leadership platforms
Background working with B2B and B2C brands
Responsibilities
Develop and execute comprehensive media relations strategies aligned with corporate priorities, product launches, major weather events, research releases, partnerships, and company milestones
Cultivate and maintain strong relationships with reporters, editors, producers, and influencers across national, business, technology, science, trade, and broadcast media
Draft, edit, and oversee the distribution of press releases, media advisories, statements, talking points, FAQs, and executive messaging
Lead proactive media outreach to secure coverage highlighting AccuWeather’s Superior Accuracy™, innovation, thought leadership, AccuWeather For Business solutions, and the AccuWeather Network
Partner cross-functionally to ensure message alignment and maximize media impact
Monitor media coverage, analyze results, and provide reporting and insights to leadership
About the Company
AccuWeather, recognized and documented as the most accurate and most used source of weather forecasts and warnings in the world, has saved over 12,000 lives, prevented injury to over 100,000 people, and saved companies tens of billions of dollars through better planning and decision-making.
Billions of people around the world rely on AccuWeather’s proven Superior Accuracy™ across our consumer digital platforms. AccuWeather.com is the #1 weather destination and one of the top 100 most-visited websites in the world, and our award-winning AccuWeather app delivers detailed real-time forecasts to millions of smartphones.
AccuWeather forecasts also appear on digital signage, in 700 newspapers, are heard on over 400 radio stations, and viewed on 100 television stations. The AccuWeather Network and AccuWeather NOW® reach an audience of over 125 million on cable and streaming platforms including DirecTV, Charter Communications - Spectrum, Verizon, Philo, Frndly TV, Comcast’s Xfinity X1 and Xfinity Stream, Roku, Xumo, Rockbot, LG, and Amazon Freevee.
AccuWeather For Business serves more than half of the Fortune 500 companies and thousands of other businesses and government agencies globally.
Dr. Joel Myers, Founder and Executive Chairman, established AccuWeather in 1962 and is considered the “father of modern commercial meteorology.” Myers, a leading creative thinker and visionary, has been called “the most accurate man in weather” by The New York Times and has been recognized as one of the top entrepreneurs in American history by Entrepreneur’s Encyclopedia of Entrepreneurs.