Senior Strategist

6+ years of advertising/marketing experience, with a focus in creative or media strategy

6+ years of experience with branded content, mobile, digital, social and advertising landscape

6+ years of experience working in collaborative sales and marketing environment

A history of coming up with strategic and creative advertising solutions/campaigns, and a high degree of comfort presenting our ideas directly to agency and brand contacts

Experience with high performance team building, public speaking, and leadership

A deep understanding of the current branded content, mobile, digital, social and advertising landscape

The New York Times' T Brand Studio is looking for a creative and strategic mind to join our advertising sales strategy efforts and identify insights and inspire ideas that help increase revenue for main advertiser categories. Success within T Brand's Strategy team requires strategic rigor, experience with media, and an editorial mindset. Additionally, it demands a high standard for visual presentations, all brought to life through a working understanding of the advertising landscape. This is a hybrid role based in our New York or Los Angeles headquarters, reporting to the Director of Strategy. You can typically expect to be in the office 3 days per week.

From creative to media strategy, as a Senior Strategist, you will identify insights and inspire ideas that result in 360-degree proposals for advertisers, helping increase revenue for a range of our main markets. As part of the award-winning T Brand Studio team, you will produce strategic solutions to solve client challenges in collaboration with sales, planning, creative, and program management teams.

Build creative briefs rooted in clear insights uncovered from cultural research, audience data, and industry analysis

Collaborate and project manage across relevant departments (including Partnerships, Sales, Ad Products, Creative) to create integrated programs for clients