sonyinteractiveentertainmentglobal

Campaign Marketing Manager (12 Month Contract)

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At a Glance

Location
Canada, Ontario
Posted
2026-03-30T14:09:26-04:00

Key Requirements

Required Skills

AI

Domain Knowledge

  • Media

Requirements

Experience and expertise in distilling strategies to strong creative briefs for agencies to produce executions that drive measurable impact

Confident communicator with demonstrated ability to drive influence and manage stakeholders and external suppliers on a local and global level

Strong knowledge of Canadian media landscape and Global partners

Appetite in consumer insights, leveraging data and experience to develop creative solutions in response to challenges and opportunities.

A passionate and creative marketer with learning mindset that draws inspiration from broader marketplace and evolving technologies

This posting reflects an active, existing opportunity at Sony Interactive Entertainment, and we’re excited to connect with candidates interested in joining our team.

Compensation & Benefits

$50

$72 CAD

Please note, Sony Interactive Entertainment conducts background checks at the offer stage for all new employees (which may include criminal background checks for some roles) and will need to process personal information to support these checks.

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Responsibilities

Your role is to bring to life software, brand, hardware or peripheral global marketing strategies locally by developing, augmenting and executing campaigns to ensure they create impact and resonate with local audiences.

Leading the execution of go-to-market strategies, you’ll work collaboratively with the wider marketing team to deliver on key marketing and business KPI’s.

Responsible for Campaign Management on an assigned mix of campaigns annually that can range from 1st & 3rd Party software, Brand, Hardware or Peripherals, according to the fiscal year priorities and launches

Work with Global Games Brand Marketing or Global Product Marketing to disseminate product information and global strategies, provide feedback on local market nuances and evangelise the product with local internal stakeholders

Lead end-to-end local marketing campaigns for product launches, translating market and audience insights into a comprehensive marketing plan, briefing agencies, and delivering post-campaign analysis; act as the primary owner and point of contact across internal stakeholders including Sales, Channel Experience, Communications, and Finance.

Own paid media strategy and activation for assigned campaigns, including review and approval of central media plans, development of local media approaches, and oversight of asset adaptation or bespoke creative production required to execute in market.