Performance Marketing Specialist

3 - 6+ years of hands-on experience in performance marketing, PPC, SEO, or digital marketing (B2B SaaS preferred).

Strong experience running Google Ads (Search, Display, Video) and LinkedIn Ads.

Solid understanding of SEO fundamentals: metadata, on-page optimization, keyword research, URL strategy, link structure.

Proficiency with Webflow for website updates and light development (HTML/CSS familiarity preferred).

Strong analytical skills using GA4, GSC, Ads Manager dashboards, and related tools.

Experience in cloud-native, networking, developer tooling, or AI/ML is a plus, but curiosity and technical aptitude matter most.

We are seeking a Performance Marketing Specialist to join our Growth team and drive measurable acquisition across paid media, SEO/AEO, and our digital web ecosystem. This is a high-impact role for a digital marketer who excels at Google Ads, LinkedIn Ads, SEO/AEO execution, and Webflow content updates.

This role specializes in aggregating, organizing, and activating technical content across digital channels, transforming inputs from Product Marketing, Engineering, and Field into high-performing paid campaigns, optimized landing pages, and scalable web experiences.

You will partner closely with Product Marketing, Sales, Field Marketing, Engineering, and our OSS communities to ensure Solo.io’s digital presence is discoverable, optimized, and driving pipeline.

Paid Media & Digital Acquisition

Plan, build, and optimize paid campaigns across Google Search, Google ProMax, LinkedIn Ads, and retargeting platforms.

Solo enables companies to Connect, Secure and Observe modern applications – APIs, Microservices and Data – with the industry’s leading API and Service Mesh Management Platform (“Gloo”). Solo innovations allow companies to stay on the leading edge of both technology and business possibilities.

Solo is a VC-backed company, founded in 2017 by Idit Levine. In 2021, Solo was valued at $1B. Solo’s customers are some of the largest in the world, spanning all geographies and industries. Solo’s team has deep expertise in Cloud Computing, Linux, Containers, Kubernetes, Service Mesh, APIs, Security, Microservice Applications, Application Modernization, GraphQL, and eBPF.