VP, Growth Analytics

Experience with ad-serving platforms such as Google Campaign Manager; web analytics tools such as Google Analytics and Adobe Analytics; tag management tools such as DTM/Launch, GTM and Tealium

Experience with audience tools such as

, MRI, Exact Target; creative/brand evaluation and tracking tools like Kantar

Brown, Nielsen Brand Effects; search tools like

, Kenshoo; social tools like Crimson Hexagon,

Experience influencing a marketing strategy through the application and/or management of data driven, analytic solutions

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

The Campaign Insights team partners with both internal and external stakeholders and data providers,

to enable optimization of media spending.

orchestrating efficient delivery of high-quality analytic services to a large book of business, contributing to new business development, and

xhibit a deeper understanding of digital and media ecosystems including integration of on-line/off-line attribution, integration of upper and lower funnel measurement, interaction of web design with media performance, success of key media tactics including targeting via SCOUT or DMPs/CDPs, dynamic creative optimization, and TV advance audiences and earned media

Assess client’s needs and develop analytic roadmaps that go beyond measurement plans and learning agendas to include activities such as high value audience identification and targeting, multivariate testing,

Knowledge leadership – begin to serve as “go to” expert for one service area or offering (