oliverusa

Social Program Manager

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At a Glance

Location
Toronto, Canada
Posted
2026-07-17T16:34:45-04:00

Key Requirements

Domain Knowledge

  • Environmental

Requirements

Experience designing and managing operational processes, approval workflows, stakeholder touchpoints, and content governance frameworks for multi-stakeholder programs.

Demonstrated experience supporting executive communications — understanding how senior leaders communicate, what they need, and how to make their lives easier

Strong social intelligence — able to read LinkedIn trends quickly, assess their relevance, and connect them to brand and business priorities

Deep understanding of LinkedIn's content formats, platform dynamics, and professional audience behaviors

Experience developing content format recommendations across organic social — knowing when and why different formats serve different purposes

Experience with social listening and analytics tools such as LinkedIn Analytics, Sprinklr.

Responsibilities

As Social Program Manager, you'll act as the eyes and ears of LinkedIn.  You'll monitor platform trends, identify content opportunities, and match them against weekly brand priorities — then work across internal teams and subject matter experts to gather the insights needed to bring those opportunities to life.

Manage recurring executive content distribution programs, including newsletters, content roundups, and rapid-response communications that enable executives to amplify timely thought leadership and company news.

Maintain and evolve executive social media enablement resources, including playbooks, profile optimization guidance, and self-service social toolkits.

Monitor LinkedIn daily to identify emerging trends, conversations, and content opportunities relevant to the client's industry and audience

Cross-reference platform trends with weekly brand priorities to surface the most timely and relevant content angles for executives

Coordinate with internal subject matter experts, spokespeople, and stakeholders to gather insights, perspectives, and supporting information