Social Media Manager

Our salaries are based on paying competitively for our size and industry. For fully remote roles, we have a single salary target per role that is differentiated based on geographic location (Group A, B, or C).

Group A (SF/Bay Area, Seattle, NYC): $120,000

Group B (Los Angeles, Chicago, Austin, Denver, Boston, Washington DC, San Diego, Philadelphia, Portland, Sacramento): $110,000

Group C (Albany, Atlanta, Baltimore, Baton Rouge, Birmingham, Charleston, Charlotte, Cincinnati, Cleveland, Dallas/Fort Worth, Detroit, Houston, Indianapolis, Las Vegas, Miami, Milwaukee, Nashville, New Orleans, Omaha, Orlando, Phoenix, Pittsburgh, Research Triangle, Salt Lake City, St. Louis, Tampa, Twin Cities): $100,000

Competitive

This role will execute our organic social strategy, create platform-native content that is uniquely Bobbie, and engage with our community across channels.

This person is deeply online, understands how people behave on social platforms, and is excited to turn trends, conversations, and customer moments into content.

If you know how to grow a channel and respective audience, have a passion for thought-provoking and inspirational content, meaningful customer storytelling, and brand messaging then read on.

We are looking for an experienced Social Media Manager who can build tailored strategies to each channel that work together to tell a cohesive narrative and drive measurable channel and business growth.

You understand how to test and learn against benchmarks for success, you have a constant pulse on changing algorithms (followed with a strategy of how to evolve to meet them), you are able to measure success against key channel analytics, manage a budget, and you absolutely hate to see a DM left unread for more than a few hours.

Execute Bobbie’s organic social media strategy and manage day-to-day publishing across  Instagram, TikTok, YouTube, Pinterest, TYB, and other growing channels

Bobbie is creating a parenting culture of confidence, not comparison. And it starts with how we choose to feed our babies. We crafted our European style infant formula with purposefully sourced, organic ingredients to give parents a product they are proud to feed their babies, direct to their doorstep. Bobbie is proud to be the only US formula that is designed to meet both FDA and EU standards.

Although 83% of parents turn to formula in the first year of their baby’s life, this is the silent majority that is often shamed for not being able to exclusively breastfeed. Co-founded by two moms and created by a team of mom scientists, nutritionists, pediatricians, and lactation consultants, the Bobbie team knows first hand that there is no one size fits all for feeding. With Bobbie, we hope you can Bottle Boldly.