Social Media Manager

Bachelor’s degree in Marketing, Communications, Public Relations, Business, or related field

3–5 years of experience managing social media accounts (brand experience preferred; agency experience also considered)

Content creation experience demonstrated with examples of content that you produced for your own accounts or other branded channels

Proven success creating and executing strategic content calendars

Strong background in community management, audience engagement, and crisis management

Demonstrated ability to grow followers and increase engagement rates

Lead and manage AppLovin’s primary social channels: LinkedIn, Instagram, and X

Plan, create, and publish organic content; monitor performance and measure engagement

Respond to community interactions as appropriate

Present AppLovin’s brands and products through both planned and real-time content

Develop creative video concepts and produce content, including filming and editing

Stay current with social and video trends and translate them into content that aligns with business goals