okta
Developer Platform Partnership Marketing Manager
At a Glance
- Location
- San Francisco, California, United States
- Work Regime
- hybrid
- Experience
- 3–5 years
- Posted
- 2026-07-20T17:23:29-04:00
Key Requirements
Required Skills
Domain Knowledge
- Marketing
- SaaS
Requirements
3–5 years of experience in partner marketing, developer marketing, or a technical product role with a partnership component.
Demonstrated ability to source and close cold partnerships — not just manage warm inbound relationships.
Technical fluency sufficient to evaluate integration complexity, understand product roadmap tradeoffs, and assess what a partnership requires to go live.
Proven success running joint go-to-market campaigns with external partners, ideally in developer tools, SaaS, or startup ecosystems.
Strong storytelling ability to translate technical features into developer-first value propositions.
Experience supporting event marketing (meetups, hackathons, conference sponsorships).
Responsibilities
Proactively identify, source, and cold-outreach high-potential developer platform partners (Replit, Lovable, Vercel, Bolt,
) and serve as their primary point of contact for all Developer Marketing activities at Auth0.
Evaluate how prospective partners fit our integration ecosystem and strategize how the partnership drives developer signups and activation.
Influence internally and externally without formal authority — advocating for partner work to be prioritized on the product roadmap, while simultaneously getting partners to prioritize Auth0 in their own ecosystems.
Lead co-marketing campaigns with Dev Partners (e.g., Vercel, Replit, Lovable, Bolt, Builder.io), including designing campaigns from 0→1, executing end-to-end, and tracking success.
Drive event presence with partners, including hackathons, conferences, webinars, demo nights, and third-party events.