Traffic Coordinator

Manage end-to-end creative asset trafficking

across broadcast and digital campaigns, ensuring all materials meet technical, platform, and quality requirements.

Review, verify, and QC creative assets

(e.g., video, audio, display) before activation with broadcasting partners and digital publishers.

Provide detailed instructions

to broadcasters and digital publishing teams on how assets should be used, including specifications, placement guidance, and versioning requirements.

Integrated Traffic Coordinator

is responsible for managing and supporting campaigns across

This role ensures that all creative assets are fully vetted, accurately distributed, and accompanied by clear, actionable guidance for broadcasters, digital publishers and platform partners.

Integrated Traffic Coordinators work across multiple client assignments and collaborate closely with creative agencies, production partners and, when applicable, clients who develop their own assets.

Wavemaker, part of WPP, positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.