Senior Manager, Brand and Integrated Marketing

You have experience in brand marketing, integrated marketing, campaign marketing, or a related role, with experience leading multi-channel work from strategy through execution.

You’ve managed and developed teams, including direct reports and external partners or agencies.

You understand how brand shows up across the full customer journey, from major campaigns to everyday channel execution.

You use data, research, and performance learnings to make better decisions, sharpen strategy, and drive measurable impact.

You’re thoughtful about where AI and emerging tools can improve the way marketing teams work, while knowing where human judgment and creativity matter most.

Experience in veterinary medicine, healthcare, tech, marketplaces, labor platforms, or mission-driven companies is a plus.

Note: We’ve recently been made aware of a job scam where scammers are posing as Roo employees and conducting fake text interviews. Please note that any communication from

@lifeatroo.com

is

not

legitimate

. All official Roo communication will always come from

We’re looking for a Senior Manager, Brand & Integrated Marketing to lead Roo’s brand team and shape how the veterinary community experiences Roo across channels, audiences, and touchpoints.

This role is responsible for leading the team that brings Roo’s brand to life across content, social, community, PR, events, campaigns, web, paid channels, and more.

You’ll help create the narratives, creative systems, and signature moments that make Roo’s brand feel clear, cohesive, meaningful, and unmistakably Roo.

You’ll lead a growing brand team across brand/content, social/community, and events, while helping guide external partners across PR, design, web, ads, and other brand programs.

You’ll work closely with teams across the business to ensure Roo’s brand shows up thoughtfully, creatively, and consistently across the full customer journey.