Digital Marketing Manager

5+ years of strategic marketing experience, with strong digital campaign ownership and execution skills

Proven experience managing webinar strategy and execution

Genuine enthusiasm for working with AI and using it to enhance strategic marketing execution\u00A0

Strong understanding of SEO strategy and execution, including keyword research, content optimization, and local SEO

Familiarity with technical website audit processes and experience collaborating with SEO and development teams to maintain website health

Understanding of omni-channel marketing strategies, including segmentation and audience targeting

The typical base salary for this role is $85,000-$92,100. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skillset, experience and training, licensures and/or certifications, and other organizational needs. \u00A0

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Full compensation details can be discussed with an Impact Talent Acquisition team member at the start of the interview process. \u00A0

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Digital Marketing Strategy & Execution\u00A0

Build, manage, and optimize digital channel strategies that support brand awareness, audience engagement, and pipeline growth.\u00A0

Provide execution support to the managed marketing team as needed across key digital marketing initiatives.\u00A0

Develop and execute integrated omni-channel marketing strategies that align messaging, targeting, segmentation, and user journeys across campaigns.\u00A0

Partner across marketing, sales, and internal stakeholders to ensure digital initiatives support business priorities and performance goals.\u00A0

Use reporting and measurement insights to continually improve campaign effectiveness and marketing contribution.\u00A0