onrunning

Lead - Influencer Marketing, Sneakers, Apparel & Special Projects

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At a Glance

Location
New York City
Experience
10+ years
Posted
2026-07-24T13:21:31-04:00

Key Requirements

Domain Knowledge

  • Energy
  • Finance
  • Marketing
  • Media
  • Retail

Responsibilities

Bring Big Ideas to Life:

Lead complex GTM influencer marketing strategies end-to-end—from innovative creative briefs and high-profile influencer deals to global launches and post-campaign reporting shareouts.

Blend Creativity with Systems:

Connect the dots across the business—sharing key data, cultural insights, and campaign learnings to elevate how On approaches influencer partnerships globally.

Connect Across the Globe:

Partner closely with peers and leaders in Brand Comms, Brand Strategy, Digital, Media, and regional teams to keep our global story unified but locally resonant.

Team

The On Creative Studio is the heartbeat of the brand — a global collective of thinkers, makers, and dreamers redefining performance for a new era.You’ll be part of the Brand Voice team, responsible for shaping how the On brand sounds, looks, feels and evolves globally. We work across product storytelling, retail and brand moments - from defining creative foundations to delivering best-in-class guidelines.

This role plays a critical connective function within the team, ensuring that creative work across categories and channels is anchored in a shared, elevated brand vision.

About the Company

10+ years in creator, influencer, or partnership marketing

at a global brand or tier-one agency, with deep roots in street culture, fashion, footwear, or sports.

4+ years leading people and teams

, with a proven track record of growing talent and guiding cross-functional projects.

A track record of big-impact launches

, knowing what it takes to pull off complex, multi-region campaigns seamlessly.