Senior Brand Strategist

8–10+ years in Strategy or Planning at a top-tier digital publisher, social platform, or creative agency

Proven leadership on seven-figure, multi-platform integrated marketing deals (beyond standard media buys)

Deep expertise in at least one high-value vertical (CPG, Tech, Auto, or Finance), including the KPIs that matter most to CMOs

Experience packaging Intellectual Property (IP), talent, and virality—not just impressions

Demonstrated ability to improve pitch win rates and convert cold leads into closed-won deals

Deep fluency in the digital advertising ecosystem, including formats, specs, and platform constraints across YouTube, TikTok, and Instagram

As the

Senior Brand Strategist

at

MrBeast

, you are the Lead Storyteller and Commercial Architect behind our partnerships. Sitting at the intersection of Creative, Sales, and Production, you are responsible for turning ambitious ideas into undeniable, data-backed pitches that leverage the full power of our portfolio.

You own the entire narrative arc - from ideation and deck design to budget validation, C-suite presentations, and a clean, profitable handoff to the Activation team. This role blends creative intuition with commercial rigor and is critical to winning and scaling high-impact, multi-platform partnerships.