Specialist Performance Marketing

$65,000

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$95,000 USD

At MSG, we recognize the importance of upskilling employees’ talents and strengths so they can drive their careers forward. We are proud to offer a robust set of tools and resources to help employees understand their interests and purpose, harness their talents and obtain the skills they need to reach the next step in their careers. Growth and longevity for our employees are top priorities here.

We value diversity and are looking for extraordinary employees of all backgrounds! MSG is an Equal Opportunity Employer and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, sexual and reproductive health choices, national origin, citizenship, age, genetic information, disability, or veteran status. In addition to federal law mandates, MSG complies with all applicable state and local laws governing nondiscrimination in all locations and will consider requests for reasonable accommodations as required.

Execute media campaigns in-house and/or with external media agencies across multi-channels of: Programmatic, Paid Social, Search, Online Video, Out-of-Home, Audio, and more

Execute multi-channel media campaigns (in-house and with agencies) across programmatic, paid social, search, online video, out-of-home, and audio

Support the development of data-driven, multi-channel media plans to drive conversion and awareness; present performance-focused recommendations to stakeholders

Manage paid media budgets by optimizing spend and media mix to achieve KPIs, while partnering with Finance on invoicing, pacing, and budget tracking

Collaborate cross-functionally (Marketing Strategy, Insights, Creative, Ticketing) to deliver integrated performance marketing strategies across segmentation, media, and CRM

Develop and maintain KPI dashboards and lead regular performance reporting cadences, including stakeholder and performance marketing meetings

Reporting to the Manager Performance Marketing,

The

Specialist

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Performance Marketing

– Paid Media