MattelInc
Associate Manager, Toy Marketing
At a Glance
- Location
- El Segundo, California, United States
- Employment
- Full-time
- Experience
- 2+ years
- Posted
- 2026-03-04T00:34:41.300Z
Key Requirements
Required Skills
Domain Knowledge
- Marketing
Requirements
What We’re Looking For:
2+ years relevant work experience with MBA or 5+ years without MBA
MBA preferred but not necessary with the right experience
Experience with company/product/marketing that is rooted in consumer trends
Innovative thinker- can think outside the box
Passionate about making a difference and cares about the global impact of their work
Compensation & Benefits
Don’t meet every single requirement? At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or other roles. Join
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How We Work:
We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:
Responsibilities
The Opportunity:
The Associate Manager, Toy Marketing will support delivering product and brand strategies that drive portfolio growth. Working alongside the Sr Manager, Toy Marketing and working closely with colleagues across the company, this person will primarily focus on product development, business strategy, and marketing asset creation.
What Your Impact Will Be:
Work in collaboration with the Sr Marketing Manager to manage the product portfolio, developing business strategies, objectives and insights and managing the P&L.
Work closely with cross-functional partners (Design, Packaging, Product Development, etc.) to help develop the product line, focusing on proper Mix Management techniques throughout the portfolio, and ensuring alignment at all key milestones.
Own the day-to-day management of the product segment and act as point of contact for brand inquiries and dissemination of brand information.
About the Company
CREATIVITY IS OUR SUPERPOWER.
It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.