apolloio
Senior Manager, Product Marketing
At a Glance
- Location
- United States
- Work Regime
- remote
- Experience
- 6+ years
- Posted
- 2026-03-16T13:32:09-04:00
Key Requirements
Required Skills
Domain Knowledge
- Automation
- Finance
- Insurance
- Legal
- Marketing
- Medical
- SaaS
Requirements
6+ years experience in Product Marketing, Competitive Intelligence, Pricing Strategy, or adjacent roles in high-growth B2B SaaS.
Proven experience building competitive programs, distilling complex landscapes, and delivering insights that shape product and GTM decisions.
Prior Product Marketing experience - must have prior experience creating and owning messaging, creating and keeping up to date customer-facing collateral, create and rolling out sales plays
Excellent communicator and storyteller, able to synthesize complex inputs into crisp narratives, skilled at tailoring messaging for different personas and channels
Demonstrated ability to lead cross-functional change management across a variety of teams spanning Product, Legal, Finance, Data Science, Enablement. Sales, Customer Success, and more
Analytical and action-oriented—you know how to connect the dots between product usage, customer insights, and revenue impact, are able to balance deep analysis with fact-paced execution.
Compensation & Benefits
$140,000
—
$210,000 USD
$124,000
—
Responsibilities
Competitive Intelligence
Uplevel Apollo’s competitive intelligence program, including monitoring priority competitors, emerging entrants, and macro trends in the GTM/AI space.
Conduct deep competitive analyses - win/loss patterns, product feature gaps, GTM motions, pricing comparisons, customer sentiment, etc.
Translate competitive insights into campaign-level messaging, including launch narratives, demand gen themes, and field-facing positioning.
Partner with the broader Product Marketing team to ensure a strong competitive angle is embedded across all messaging, from launches and solutions messaging to website copy and enablement materials.
Establish a recurring competitive enablement loop across Sales, Customer Success, and Product, including battlecards, objection handling, and regular competitive updates.