Customer Communications Marketing Manager

5-10 years of marketing experience D2C marketing in heavily regulated industries (Financial Services, banking, healthcare etc.)

Basic understanding and ability to learn and/or prior experience with email automation platforms (e.g., Marketo)

Forward-thinking ideation on how to drive adoption, utilizing test and learn strategies and tactics

Quickly coming up the learning curve for the Insurance business, our Inforce block, and how to create better health outcomes and understanding the long-term care space

Comfortable with analytics and measurement frameworks with a bias towards action

LTC, life insurance and/or annuity marketing experience a plus

$92,475.00 USD - $160,290.00 USD

Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. If you are applying for this role outside of the primary location, please contact

hr@manulife.com

for the salary range for your location.

Manulife/John Hancock offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension/401(k) savings plans and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in the U.S. includes up to 11 paid holidays, 3 personal days, 150 hours of vacation, and 40 hours of sick time (or more where required by law) each year, and we offer the full range of statutory leaves of absence.

We use data and analytics technologies, such as artificial intelligence (AI), and automated processing tools, to analyze and process the information you provide to us or third parties in the application process. For more information, please refer to our

Develop and drive recommendations that align to business objectives and ultimately achieve positive outcome for customers

Strong coordination across teams to execute go-to-market tactics

Managing the day-to-day marketing projects and operational processes such as compliance review, material creation and job tracking within our internal workflow management system and surfacing and addressing any blockers

Ability to develop and execute against a marketing plan

Bring a ‘digital-first’ mindset to all work, driving key initiatives such as registrations for our storefronts and paperless adoption

We’ll empower you to learn and grow the career you want

We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words

As part of our global team, we’ll support you in shaping the future you want to see

The role being advertised is an existing vacancy.

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit

https://www.manulife.com/en/about/our-story.html

.