Lifecycle Marketing Manager

4–7 years of experience in lifecycle marketing, CRM marketing, growth marketing, or related roles — ideally within B2B SaaS or product-led growth environments.

Experience building and optimizing onboarding, nurture, or retention programs that drive measurable improvements in engagement and adoption.

Strong understanding of customer journey mapping, segmentation, and personalization strategies.

Comfort working with data to analyze performance, identify trends, and inform campaign optimizations.

Hands-on experience with marketing automation and customer engagement platforms (e.g., HubSpot, Marketo, Customer.io, Braze, etc.).

Experience running A/B tests and applying insights to improve conversion and retention outcomes.

We are mission-driven

: we work collaboratively towards our shared vision of improving scientific communication and accelerating scientific discovery. BioRender figures have appeared in more than 54,000 publications!

BioRender is loved by millions!

We have a world-class NPS and a community of loyal fans and users in 200+ countries!

Our company is backed by top investors

and accelerators like Y Combinator, and we are on a growth trajectory comparable to many top-performing SaaS companies

As a Lifecycle Marketing Manager at BioRender, you’ll play a key role in building and optimizing programs that engage, activate, and retain our global community of scientists. You’ll support and execute lifecycle initiatives across the customer journey — from onboarding and activation to adoption, expansion, and retention — ensuring every interaction delivers value and drives long-term growth.

This role is ideal for someone who thrives in a data-driven environment, enjoys experimenting and optimizing user journeys, and wants to make a meaningful impact in a product-led SaaS company serving the scientific community.

You’ll collaborate closely with Growth, Product, Product Marketing, Data, and RevOps to create seamless, insight-driven experiences that turn users into engaged, long-term customers.

Execute and optimize BioRender’s lifecycle marketing programs across the full customer journey — from acquisition through retention and expansion.

Build and improve onboarding and activation campaigns to accelerate time-to-value and increase product adoption.