zocdoc

Senior Manager, Integrated Marketing - Provider

At a Glance

Location
New York, United States
Experience
8–10 years
Posted
2026-08-06T14:07:31-04:00

Key Requirements

Domain Knowledge

  • Healthcare
  • Marketing

Requirements

8–10 years of experience leading integrated marketing for world-class tech brands.

Marketplace experience where the supply side is a professional industry is a plus

Proven track record in creative strategy, and integrated campaign development for professional audiences

Experience building or evolving brand frameworks and measuring brand health; connecting programs back to the business

Experience developing and executing an organic social strategy and online community engagement for professional audiences

Salary ranges are determined through alignment with market data.

Responsibilities

Zocdoc's Senior Manager, Integrated Provider Marketing is the steward of the Zocdoc brand for provider and business audiences.

Their mission is to grow awareness, affinity, and trust among the doctors and practices who power Zocdoc, ensuring they see Zocdoc as an essential, trusted partner in their growth and success.

Sitting at the intersection of brand strategy, reputation, and creative execution, this role shapes how Zocdoc shows up to providers across every touchpoint.

You'll lead integrated brand programs, creative campaigns, storytelling, and community engagement that strengthen provider perception, enhance our reputation, and ensure our messaging is consistent, compelling, and human.

Partnering closely with Provider Acquisition, Product Marketing, Content Marketing, Creative, Legal, Service & Trust & Safety, Sales, and Communications, you'll create programs and experiences that deepen provider loyalty and reinforce the value of partnering with Zocdoc.

Your work will help ensure our brand reflects the humanity of healthcare—making Zocdoc not just a platform providers use, but a brand they trust, believe in, and want to be part of.