Product & Content Marketing Manager

Experience creating, leading, or marketing managed services, SaaS, or subscription-based offerings.

Proven track record of driving SWA renewal rates, subscription attach rates, or services revenue growth.

Bootstrapper mindset—you can build compelling programs and campaigns even with limited resources.

Broad digital marketing experience, with a focus on lifecycle marketing, retention, and renewal campaigns.

Deep understanding of subscription economics, ARR/MRR models, and customer success-driven growth.

Demonstrated ability to convert on-premises installed-base customers to SWA and subscription models.

Professional Growth in a Global Company

Individual Career Path

Talent Program

E-Learning Hub

Knowledge Sharing Programs and Trainings

Mentor Support

Define world-class services, Software Assurance (SWA), and subscription offerings together with our Product House, and create positioning, messaging, and thought leadership around them.

Overall responsibility for implementing and managing all portfolio strategy and marketing-related activities for Services, Software Assurance (SWA), and Subscription offerings across Mitel's portfolio clusters.

Understand the key market trends driving the shift from perpetual licensing to subscription and recurring revenue models.

Understand and define key customer needs and pain points around services adoption, SWA renewal, and subscription conversion.

Understand customer and partner buying behavior and patterns related to service contracts, renewals, and subscription lifecycle management.

Understand the competitive landscape in managed services, UCaaS subscriptions, and software assurance, and use this knowledge to assess, articulate, and define our differentiators.