mrbeastyoutube
Senior Data Scientist, Customer Data & Marketing
At a Glance
- Location
- San Francisco
- Posted
- 2026-04-28T17:46:46-04:00
Key Requirements
Required Skills
Certifications
- SAFe
Domain Knowledge
- Insurance
- Marketing
- Medical
Requirements
Experimentation-Obsessed
: You've run rigorous experimentation programs inside consumer products at scale.
You know when to run a test, when to trust a quasi-experiment, and when to stop arguing and ship.
Marketing & CRM Fluent
: You've worked shoulder-to-shoulder with marketing, lifecycle, and loyalty teams — and you know how to translate fuzzy business goals into concrete metrics, tests, and models.
Cross-Functional Operator
Responsibilities
We are building a first-of-its-kind consumer membership ecosystem from the ground up — and as we centralize CRM, loyalty, and marketing across every line of business at Beast, the customer data behind it becomes one of the most valuable assets in the company.
As our Senior Data Scientist for Customer Data & Marketing, you will be a foundational hire on the Data Science team, sitting in the central org and working across LOBs to turn that data into decisions, experiments, and compounding business impact.
You'll run experiments, build measurement, and partner with marketing, product, and LOB leaders so every campaign, loyalty program, and CRM motion is grounded in real evidence — at 100M+ user scale.
Own the experimentation program end-to-end across LOBs — design, power, analyze, and call experiments in CRM, loyalty, and marketing, and make sure the org actually acts on the results.
Build the measurement foundation for centralized marketing: lifecycle metrics, campaign performance, loyalty program health, and the dashboards the business will run on.
Partner directly with marketing, product, and LOB leaders — membership, Feastables, and beyond — to translate business questions into crisp, quantitative answers.
About the Company
Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast, the most watched person in the world. Renowned for revolutionizing digital content creation, Beast Industries encompasses a diverse portfolio of ventures that extend far beyond its origins on YouTube. With a mission to entertain, inspire, and create significant social impact, Beast Industries operates across various domains including digital media, philanthropy, consumer products, and innovative business initiatives. At Beast Industries, we believe in the transformative power of digital media and its potential to entertain, educate, and effect positive change. Our commitment to innovation, creativity, and philanthropy drives us to explore new frontiers, create unforgettable experiences, and build a legacy that inspires future generations.