coke

Manager, IMX - Consumer & Shopper Connection Planning, Sparkling Flavors

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At a Glance

Location
China - Shanghai, China
Employment
Full time
Experience
4+ years
Posted
2026-03-10

Key Requirements

Required Skills

AI

Domain Knowledge

  • Marketing
  • Media

Requirements

Artificial Intelligence (AI), Brand Strategy, Consumer Insights Research, Creative Development, Cross-Functional Collaboration, Data Literacy, Digital Marketing, Integrated Marketing Campaigns, Media Planning, Stakeholder Management

Responsibilities

Senior Director, IMX - Experience Design & Connection Planning - Sparkling Flavors

and follow our hybrid work setup

This role connects brand business and creative strategy to deliver a consumer

centric ecosystem across owned, earned, shared, and paid touchpoints.

purchase experiences aligned with evolving consumer behavior, technology, and market dynamics, while driving innovation, cross

The Connection Planning Manager will be performing as the

About the Company

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons

our company continues to thrive after 130+ years. Visit

Our Purpose and Vision

to learn more about these behaviors and how you

can bring them to life in your next role at Coca-Cola.