Marketing Manager, Accolades

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Strategize and execute multi-channel demand generation and nurture campaigns from translating strategic marketing objectives into documented project plans and timelines, through post-launch campaign execution and optimizations.

Manage complex dependencies across multiple campaigns at the same time, managing marketing channel tactics and continuously monitoring campaign success metrics to drive revenue and other success metrics.

Act as the central project lead, managing the flow of campaign assets (copy, creative, audience segments) and facilitating collaboration across all teams (Creative, Content, Data, Product) to ensure timely delivery and stakeholder alignment.

Define, document, and continuously optimize procedures for efficient campaign execution, including managing the campaign project management platform (e.g., Asana, Monday, Jira) for centralized task tracking, resource allocation, and maintaining a clear record of campaign assets and approvals.

Enforce QA protocols to ensure flawless campaign execution and adherence to all brand guidelines and data compliance standards before launch.

Support A/B testing initiatives to identify and scale successful campaign elements.