okta
GEO Content Specialist
At a Glance
- Location
- Bellevue, Washington; Chicago, Illinois; Toronto, Ontario, Canada
- Experience
- 4+ years
- Posted
- 2026-03-11T15:07:14-04:00
Key Requirements
Required Skills
Domain Knowledge
- Cybersecurity
- Healthcare
- Insurance
- Legal
- Marketing
- SaaS
Benefits & Perks
health, dental and vision insurance, 401(k), flexible spending account, and
Requirements
4+ years of professional experience
in SEO, digital marketing, or content strategy, with a focus on content optimization and/or content development
Understands how content is rewarded in both
LLMs
and
modern-day
Responsibilities
Content Optimization:
Execute the strategy for structuring and optimizing content to promote content retrievability by LLMs
Develop and refine content blocks to be machine-parsable and aligned with semantic density and emerging AI answer formats.
Understand how content must be shaped for LLM visibility and apply best practices while adhering to brand and quality standards.
Identify opportunities by reviewing GEO prompt data, analyzing competitors, and thinking creatively about content needs for the business
GEO Knowledge & Application: