wppmedia

Media Planner

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At a Glance

Location
Montreal, Canada
Experience
1–2 years
Posted
2026-07-27T14:41:27-04:00

Key Requirements

Required Skills

Microsoft Office

Domain Knowledge

  • Marketing
  • Media

Requirements

Digitally savvy: uses digital and social media, demonstrates passion about emerging media, Google Analytics, Google Images, ability to search and research topics, etc.

Minimum of 1-2 years as a Planning and/or Buying Assistant

Demonstrated understanding of media basics and concepts

Working knowledge of Syndicated tools (Lens, Telmar, Mediaocean/DDS, etc.)

Compensation & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (

https://www.wppmedia.com/pages/privacy-policy)

for more information on how we process the information you provide.

Responsibilities

The media planner plays a critical role in guiding the advertising efforts of our clients by assisting in the development of well-informed media strategies that deliver on the client’s objectives to achieve marketing goals.

In this role you will be responsible for developing and maintaining media plans and corresponding budgets.

You will track campaign performance on an on-going basis and assist the specialist teams in analyzing the campaign data and metrics and providing recommendations for optimizing the campaign’s effectiveness.

Assist in the development and execution of media plans

Use various media tools to conduct market research, audience analysis, and media consumption studies

Collaborate with specialist teams (Digital & Offline trading teams, Paid Search and Social teams) to plan and execute campaigns