measuremarketingresultsinc
Paid Media Specialist
At a Glance
- Experience
- 3–5 years
Key Requirements
Required Skills
Domain Knowledge
- Advertising
- Education
- Marketing
Requirements
3+ years in a paid advertising implementor role and working with clients
Previous success in digital campaign management, working with clients and, client success managers, project managers to understand customers' business goals and create effective Paid ads strategies.
Proficient at keyword research, writing compelling and conversion-friendly ad copies, and building strategic campaigns
Excellent communication skills and problem-solving skills
Previous success in digital campaign management, working with clients and, client success managers, project managers to understand customers' business goals and create effective Paid ads strategy
Able to stay on top of industry trends and advancements and understand how these can be applied to paid campaigns
Responsibilities
Management of 35+ PPC accounts and creating a strategy.
Strategically manage and optimize paid search campaigns for customers, create data-driven reports, and present insights to the customer success team.
Daily management and implementation of paid search campaigns across major search engines and social networks.
Communicate strategy and results to clients in reports and during meetings.
Suggest to the account management team the opportunities grow accounts.
Strategic communication and timely, detailed account audits and reviews on a daily/ weekly and bi-weekly basis as scoped.