otter
Growth Marketing Lead - San Francisco, CA
At a Glance
- Location
- San Francisco
- Work Regime
- onsite
- Experience
- 10+ years
- Posted
- 2026-03-10T16:26:39-04:00
Key Requirements
Required Skills
Domain Knowledge
- Marketing
- SaaS
Benefits & Perks
edical, dental, and vision insurance (multiple plans, incl. HSA options). Co
Requirements
10+ years in performance or growth marketing with direct ownership of a $M+ annual ad spend.
Operator experience in a $50M+ ARR environment (SaaS, marketplace, high-growth startup, consumer goods or multi-market consumer tech).
Deep expertise in Meta Ads and Google Ads, with a track record of scaling CAC-positive programs.
Strong mathematical and analytical capability — comfortable in SQL, Excel, Looker, and funnel analytics.
Proven ability to design full-funnel strategies and systematically improve every conversion point.
Compensation & Benefits
Real impact: You will directly own one of the largest levers for Otter’s growth.
Fast moving environment where great operators thrive.
Opportunity to shape the future of restaurant technology.
High ownership role with direct visibility to senior leadership across Otter and CSS.
Medical, dental, and vision insurance (multiple plans, incl. HSA options).
Responsibilities
We are looking for a Head of Growth & Performance Marketing who operates at a world-class level — someone who can drive measurable revenue growth through disciplined experimentation, deep analytical insights, and mastery of paid acquisition channels.
Own Otter’s global performance marketing strategy, spanning paid social, paid search, display, retargeting, and emerging channels.
Manage and optimize $XM+ annual performance marketing budget with clear ROI and CAC efficiency targets.
Build, scale, and continuously iterate on acquisition funnels across Meta Ads, Google Ads, and additional paid platforms.
Develop a quantitative experimentation roadmap (A/B tests, landing page optimization, ad creative, audience segmentation).
Partner with Product, Growth, Brand, and Sales to ensure full-funnel alignment and cross-functional acceleration.
About the Company
In the past, to be a successful restaurateur, you simply had to have a passion for food and a passion for people - but to succeed as a digital restaurateur you also need to have a passion for technology. We believe in the joy of serving others, and that's why we created Otter – to help restaurateurs succeed in online food delivery. Restaurants around the world, both large and small, including Chick-fil-A, Ben & Jerry’s, KFC, and Eataly trust our software to power their delivery business. We increase sales, reduce order issues, and decrease delivery headaches.