Business Development Representative

Bachelor’s degree in Business, Marketing, Communications, or related field, or equivalent working experience.

1-3 years of experience in sales, customer service, or business development preferred.

Interest in developing a career in B2B sales.

Familiarity with Salesforce CRM and sales automation tools preferred.

Strong verbal and written communication skills with professional phone presence.

Excellent time management and attention to detail.

We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at

LifeAt.Informa.com

Our benefits include:

Great community:

a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks

The Business Development Representative is an entry-level sales role focused on building and qualifying the sales pipeline for our events. As the first point of contact for prospective clients, this position offers exceptional growth opportunities, mentorship, and support to drive revenue generation.

Key Responsibilities

Lead Generation & Qualification

Conduct cold calls and email campaigns to generate leads.

Qualify inbound leads from marketing, website inquiries, and trade shows.

Research business opportunities and schedule discovery meetings.

Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.

We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.

We’re part of Informa, a global business with a network of trusted brands in specialist markets across more than 30 countries, and a member of the FTSE 100 who are #3 in Glassdoor's Best Places to Work 2025 UK list.