Programmatic Manager

Ability to manage multiple priorities, deadlines, and client requests simultaneously.

Strong understanding of the programmatic industry, including the advantages and limitations of major platforms and inventory sources such as Open Exchange, PMP, Deals, and Programmatic Guaranteed.

Excellent knowledge of leading DSPs and their capabilities, including DV360, The Trade Desk, Xandr, and Amazon DSP.

Ability to explain and justify recommendations using data, analysis, and sound strategic rationale.

Familiarity with ad serving and ad verification platforms, as well as reporting processes.

2–3+ years of hands-on experience managing and optimizing programmatic campaigns on platforms such as The Trade Desk, DV360, Amazon DSP, or other DSPs.

Our passion for shaping the next era of media includes investing in our people so they can perform at their best. We are as committed to employee growth as we are to responsible media investment. WPP Media employees can leverage the global WPP Media and WPP network to pursue their passions, expand their connections, and stay at the forefront of marketing and advertising. We offer a variety of Employee Resource Groups and regularly host in-office events celebrating team achievements, sharing innovative ideas, and recognizing important milestones and cultural celebrations.

Our benefits package includes competitive health coverage, group retirement savings plans, dental and vision coverage, generous paid time off, preferred partner discounts, and dedicated mental health awareness and wellness days.

WPP Media is an equal opportunity employer and considers all applicants without discrimination or preferential treatment. We are committed to fostering a culture of respect where everyone feels they belong and has equal opportunities to grow and advance in their careers.

We believe the best work happens when we are together, fostering creativity, collaboration, and connection. As a result, we follow a hybrid work model, with teams typically working in the office approximately

four days per week

. If you require accommodations or flexibility, please discuss this with the recruitment team during the interview process.

Ensure campaign timelines are met at every stage of the process, including planning deadlines, creative asset delivery, and campaign launches.

Manage campaigns and accounts from initial briefing through post-campaign reporting, including planning, platform setup, and activation.

Participate in strategic discussions regarding new campaigns and support RFP responses when required.

Leverage programmatic expertise and knowledge of DSP capabilities to develop effective media strategies.

Ensure media plan requirements are properly communicated to relevant teams and accurately implemented within the appropriate platforms.

Work across various technology platforms, including DSPs, MediaOcean, proprietary tools, and measurement and analytics platforms.

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit

wppmedia.com

.

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