okta
Digital Growth & Personalization Manager
At a Glance
- Location
- Bellevue, Washington; Chicago, Illinois; Toronto, Ontario, Canada
- Experience
- 5+ years
- Posted
- 2026-02-10T18:34:52-05:00
Key Requirements
Required Skills
Domain Knowledge
- Healthcare
- Insurance
- Legal
Requirements
Advanced Analytics:
Analyze experiments not just for "winners," but for segment-specific lift. Identify where experiences are over-performing or under-performing for specific industries or company sizes.
QA & Governance:
Conduct rigorous T&O QA to ensure personalized experiences render flawlessly across various segments and devices.
Strategic Communication:
Lead performance reviews that go beyond data reporting; provide "the story" of how personalization is shortening the sales cycle and improving the user journey.
Compensation & Benefits
$124,000
—
$186,000 CAD
What you can look forward to as a Full-Time Okta employee!
Amazing
Responsibilities
As a Digital Growth & Personalization Manager, you will lead the evolution of our web presence from static experiences to dynamic, persona-driven journeys. This role will be pivotal in architecting a personalization ecosystem on the team that is the primary driver of our transition from "one-size-fits-all" testing to sophisticated, AI-driven experimentation.
Personalization Roadmap:
Help design and manage a quarterly roadmap focused on high-impact personalization workstreams, moving beyond A/B tests to complex Experience Targeting (XT) and Automated Personalization.
Scalable Automation:
Implement and oversee automated experimentatio