Brand Talent Specialist

2+ years of social media / digital marketing

Knowledge of the influencer/creator industry including talent, social trends, & emerging platforms

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Devlop and manage new and innovative creator and influencer programs.

These programs include customer advocacy initiatives, refer-a-friend programs, and other people-powered commerce and marketing opportunities.

Our focus is on evolving how QVC tells stories in alignment with the brand across new and emerging channels.

Manages the development and execution of the influencer/creator content strategy across QVC's proven flagship social platforms, including Facebook, Instagram, Twitter, and Pinterest.

Additionally, this strategy extends to emerging social platforms, such as TikTok, as well as digital and broadcast platforms.

Pitches talent and influencers for campaigns that improve ROI and achieve campaign KPIs

Reporting to the Manager, Social and Brand Influencer Marketing, this position is responsible for managing the development of our brand influencer/creator marketing strategy. This strategy aims to drive increased reach and relevancy of our brand, revenue growth, customer expansion, and engagement across social media and other owned platforms at QVC.

This position is responsible for driving innovation and building strong relationships across our approach to influencers. This includes external and internal creator partnerships, in addition to managing the development and execution of the content strategy and calendar planning for QVC's flagship social platforms.

This position will co-lead the development and execution of the content strategy and calendar planning for QVC's flagship social platforms. It will also act as the internal influencer/creator lead for key company initiatives, events, and promotions across the organization.