sonyinteractiveentertainmentglobal

Senior Manager - Content Personalization

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At a Glance

Location
United States
Experience
12+ years
Posted
2026-02-17T18:23:20-05:00

Key Requirements

Required Skills

Data Science

Domain Knowledge

  • E-commerce
  • Education
  • Energy
  • Engineering
  • Marketing
  • Media
  • Medical
  • Retail

Benefits & Perks

Health Insurance

for SIE’s top-tier benefits package that includes medical, dental, vision,

Requirements

The ideal candidate will have a minimum of 12 years’ experience in digital media entertainment - working across commerce and personalization, a passion for understanding customers and strong commercial instincts supported with a demonstrable experience of delivering commercial impact and growth.

Adept at using data and analytics to develop a deep understanding of customer trends, with experience of creating programs of work to continuously personalize and improve customer interfaces and experiences.

Strong background of experimentation and experience of refining testing and experimentation methodologies and frameworks to deliver against KPIs in a scaled growth business.

Excellent data and analysis skills and comfort using analytics tools to understand and synthesize results and identify commercial opportunities.

Extensive experience of working in a direct-to-consumer digital or e-commerce business, in either the Retail, FMCG, Media or Tech verticals.

Experience of working collaboratively across sales, marketing, and insight teams to develop and deliver programs of work and further comfort in working with Product and Engineering Teams to propose product and functionality enhancements.

Responsibilities

As the Senior Manager, Content Personalization you will be part of the PlayStation Store team responsible for showcasing the incredible range of gameplay experiences on the PlayStation Store to over 100 million loyal gamers.

Your mission will be to personalize the player experience across the Store, helping players to find their perfect next game, drive higher engagement and conversion rates and deliver incremental revenues.

You will leverage your deep expertise in digital commerce, to develop a deep understanding of our customers and our players’ behavior.

You will monitor and optimize customer experiences across omnichannel touchpoints, including console, app, and web storefronts.

Your hands-on approach will involve systematically developing hypotheses to test and optimize performance, setting up and executing tests with well-defined goals and KPIs to drive commercial growth.

Highly collaborative, you will partner with stakeholders across D2C, GM/GSBO, and Product teams to develop a world-class player experience.