SEO Manager

6 or more years of SEO experience at mid to large organizations with multiple locations

3 or more years of experience directly managing teams

Advanced experience analyzing and optimizing content for organic lead generation

Proven experience optimizing for generative AI engines, answer platforms, and emerging discovery tools

Demonstrated success generating leads from organic search results pages, answer engines, and other organic acquisition channels

Deep understanding of technical SEO and on-site optimization best practices

SEO and AEO Strategy: Own and execute the organic search, local search, and answer engine optimization strategy. Drive visibility and lead generation across traditional search engines and emerging generative AI platforms, ensuring delivery of all core departmental initiatives.

Team Leadership: Manage direct reports while providing strategic guidance to broader partners. Support team growth and performance across both AI driven visibility initiatives and traditional organic search programs.

Cross-Functional Collaboration: Lead initiatives that require alignment across marketing, brand, engineering, product, and other internal teams. Translate SEO and AEO needs into clear requirements and drive execution through collaboration and influence.

Measurement and Insights: Analyze, document, and present SEO and AEO performance on a daily, weekly, monthly, and quarterly basis. Communicate insights clearly to marketing leadership and executive stakeholders, connecting performance to business outcomes.

Innovation and Experimentation: Stay current on SEO, AEO, and digital marketing trends. Proactively test new tools, platforms, and strategies to improve organic visibility, lead quality, and efficiency.