goodwaygroup
Media Director - Retail Media
At a Glance
- Location
- Remote
- Work Regime
- remote
- Experience
- 10+ years
- Posted
- 2026-03-12T09:13:23-04:00
Key Requirements
Domain Knowledge
- Media
- Retail
Requirements
media leadership experience
with hands-on performance media experience and expertise leading media partnerships with top vendors (e.g., Google, Meta).
retail media experience
n working with either suppliers or retailers, including deep knowledge of the retail media landscape
Demonstrated experience advising senior client stakeholders
Strong commerce background, with a clear understanding of shopper behavior, product feeds, retailer taxonomies, and conversion dynamics
Responsibilities
Cross-Channel Performance Strategy
Define RMN’s offsite commerce media vision across paid search, paid social, video, programmatic display, and emerging commerce channels
Ensure full-funnel alignment between demand creation and conversion-driving media to support sales narratives
Develop POVs on new media evolutions and products, incrementality opportunities, media strategies, and investment allocation
Identify whitespace opportunities to expand beyond current media mixes
Senior Client Advisory
About the Company
Goodway Group is one of AdAge's 2025's BEST PLACES TO WORK
! As an independent and remote-first media and marketing services firm with a 90+ year history, Goodway Group has the security of an established company combined with a start-up feel. With leading data-driven and technology-enabled digital media and marketing services firm with teams in the U.S. and the UK, our diverse team of digital strategists, media practitioners, technologists and data scientists have won the most prestigious awards for innovative marketing technology, impactful work and inclusive remote-first places to work including being honored as a multiyear winner in Ad Age Best Places to Work, Ad Exchanger's Best Use of Technology by an Agency Award and two MarTech Breakthrough Awards and a certified service partner to The Trade Desk.
Summary of Role
The
Commerce Media Director – Performance & Partnerships
is a senior strategic leader responsible for shaping, commercializing, and evolving