coke
Frontline Activation Brand Manager Bulgaria
At a Glance
- Location
- Bulgaria - Sofia, Bulgaria
- Employment
- Full time
- Experience
- 5+ years
- Posted
- 2026-07-24
Key Requirements
Domain Knowledge
- Advertising
- Marketing
- Media
Requirements
Brand Architecture, Brand Positioning, Channel Management, Competitive Assessments, Consumer Segmentation, Creative Briefs, Digital Media Strategy, Group Problem Solving, Local Advertising, Marketing Activation, Marketing Strategies, Media Planning, Online Marketing, Shopper Marketing, Social Media Strategies, Sponsorships, SWOT Analysis, Team Management
Responsibilities
Are you ready to make a splash in your marketing career?
Dive into The Coca-Cola Company, a brand that has been refreshing the world for over 139 years.
We are currently seeking a passionate and innovative Brand Manager to join our dynamic team.
This is an exciting opportunity to work with one of the world's most recognized brands, where you will play a key role in identifying target customers and customizing marketing strategies to maximize product and brand appeal.
What You'll Do for Us:
Conduct research to define targeted customer segments and determine the key values that drive buying behavior for each segment.
About the Company
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons
our company continues to thrive after 130+ years. Visit
Our Purpose and Vision
to learn more about these behaviors and how you
can bring them to life in your next role at Coca-Cola.