fireblocks
Senior Director, Marketing Operations
At a Glance
- Location
- New York, United States
- Experience
- 8+ years
- Posted
- 2026-07-01T11:31:12-04:00
Key Requirements
Required Skills
Domain Knowledge
- Automation
- Marketing
- SaaS
Requirements
8+ years of experience in B2B SaaS marketing operations, with at least 3 years supporting a company with $100M+ ARR
3+ years of people management experience leading a marketing operations function
Deep hands-on expertise with enterprise martech platforms — Marketo, Salesforce, HubSpot, or equivalent marketing automation and CRM systems
Proven experience owning pipeline measurement and reporting from MQL through closed-won, including multi-touch attribution modeling and funnel analytics
Demonstrated experience architecting and governing a marketing technology stack at scale
Strong command of BI and reporting tools (Tableau, Domo, Looker, or equivalent)
Responsibilities
Marketing Technology & Infrastructure
Own, govern, and continuously improve the global marketing technology stack, including evaluation, selection, implementation, and optimization of all platforms (Marketo, Salesforce, 6sense, attribution tools, BI platforms, and others)
Define and enforce data governance standards, system integrations, and operational processes across all marketing platforms
Lead platform migrations, integrations, and enhancements in partnership with IT, Sales Ops, and Engineering
Pipeline Measurement & Analytics
Own pipeline measurement and reporting from MQL through closed-won, delivering full-funnel visibility to marketing and sales leadership