Senior Manager, Go-To Market

Required · 5–7+ years in go-to-market, product marketing, commercial strategy, or related roles · Experience leading cross-functional product launches · Experience within fintech, financial services, banking, payments, lending, or highly regulated industries · Strong project management experience in complex environments.

5–7+ years of experience in go-to-market, product marketing, commercial strategy, or related roles.

Experience leading cross-functional product launches from planning through execution.

Experience collaborating with Product, Compliance, Risk, Marketing, and Operations teams.

Product Marketing certification.

Experience leveraging AI, automation, and digital tools to improve operational efficiency and reporting.

About MFSG – Our Commitment to Responsible Innovation

At MFSG, we are committed to building innovative solutions grounded in ethical, transparent, and responsible use of data and technology. Aligned with the principles outlined in Canada’s Artificial Intelligence and Data Act (AIDA), we take a proactive approach to ensuring that any AI or data-driven systems we use are safe, fair, and accountable.

This posting is for a current position within our organization, offering the opportunity to contribute to meaningful, responsible innovation that supports our employees, clients, and communities.

We prioritize strong data governance, clear communication around how systems work, and safeguards that reduce risks and protect individuals. Our focus is on developing tools and processes that promote equity, reliability, and trust, supported by ongoing monitoring and continuous improvement.

Joining MFSG means contributing to a future-focused organization that values both innovation and integrity, where your work helps shape solutions that responsibly support our employees, clients, and communities.

Senior Manager, Go-To-Market

Director, Strategy & Transformation

, the Senior Manager, Go-To-Market is responsible for operationalizing go-to-market readiness strategies for products and customer solutions.

This role ensures successful commercialization, regulatory alignment, operational preparedness, and market adoption across digital and retail channels.

Coordinate commercialization readiness for new products and customer initiatives.

Partner cross-functionally with Product, Compliance, Risk, Marketing, and Operations teams to drive successful launches.

At Momentum Financial Services Group, we help people move forward by reimagining how money works for those who need it most. With more than 40 years of experience, we’re the team behind Money Mart—Canada’s largest non-bank branch network—and a leader in financial solutions for underserved communities.

From short-term loans to money transfers and prepaid cards, we power the products, technology, and operations that connect over a million customers a year to the money they need, when they need it.

At MFSG, we come together across teams and departments to create something bigger than ourselves: solutions that remove barriers and give people access to money they might not get anywhere else. Whether you're solving problems, building systems, or shaping strategy, your work fuels real support for real people.