thenewyorktimes
Audience Editor, Video
At a Glance
- Location
- New York, United States
- Experience
- 3+ years
- Posted
- 2026-07-28T10:43:07-04:00
Key Requirements
Domain Knowledge
- Media
Requirements
3+ years' experience in journalism or with a media company or other relevant organization, ideally with a proven track record and experience in audience engagement
Demonstrated understanding of all mainstream and some emerging social channels
Ability to interpret video data into actionable feedback
Strong editorial judgment; comfortable with experimenting and refining strategies to optimize content for different audiences.
Experience with project management tools (Airtable, Google Suite)
Experience running a social media account with an emphasis on video publishing
Compensation & Benefits
$120,000
—
$135,000 USD
For roles in the U.S., dependent on your role, you may be eligible for variable pay, such as an annual bonus and restricted stock. Benefits may include medical, dental and vision benefits, Flexible Spending Accounts (F.S.A.s), a company-matching 401(k) plan, paid vacation, paid sick days, paid parental leave, tuition reimbursement and professional development programs.
Responsibilities
Manage video rollout plans across on-site and off-platform channels, coordinating with video journalists and senior producers to support video initiatives across the desk’s video projects, including visual articles, visual investigations, and videos featuring reporters on camera.
Optimize headlines, descriptions, and metadata to enhance searchability and discovery; tailoring copy to fit platform styles while maintaining editorial integrity.
Develop and implement social distribution plans with video journalists and producers to maximize the reach and impact of our video journalism.
Work closely with key editorial and audience teams—including search, social, community, homepage, notifications, and newsletters—to align coverage strategies and ensure a cohesive rollout of all of our video projects across platforms.
Track and analyze competitors’ video performance in breaking news and major stories, identifying insights to help benchmark and refine our approach.
Partner with the Editor, Video Audience to analyze data and signals that shape how we present stories across platforms; deliver actionable daily, weekly, and monthly reports.
About the Company
This role reports to the Editor, Video Audience